Insights

From the Honeybee desk.

Industry analysis, retail playbooks, and Caribbean brand stories from the team that's living it.

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Industry · Nov 2026 · 6 min

Why Caribbean brands are Walmart's next big category bet

Diaspora consumer spending is up 28% YoY. Walmart category buyers are quietly funding 6 new shelf programs. Here's what that means for manufacturers.

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Brand Story · Oct 2026 · 4 min

From Port-au-Prince to 12 Walmarts: the Men Pa'w playbook

How a 3-SKU Haitian hot sauce went from family kitchen to Honeybee's fastest-growing brand in 90 days.

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Playbook · Oct 2026 · 8 min

The new economics of in-store demos

Sampling drives 3.2× sell-through lift — but only when you do these 5 things. A field guide from 200+ Honeybee demo events.

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Platform · Sep 2026 · 5 min

Inside the AI Vendor Discovery model

How we score 312 vendors weekly using trade show data, USDA imports, and brand-launch signals.

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Brand Story · Sep 2026 · 5 min

Catherine's Peak: from spring to shelf

The Jamaican spring water brand now in 8 Walmart locations and growing 14% MoM.

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Playbook · Aug 2026 · 7 min

5 things FDA wants from new hot sauce brands

Compliance is the #1 reason brands stall. Our compliance lead breaks down exactly what to prep before you pitch.

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